I just finished noshing on some overdone, over-breaded chicken tenders and greasy french fries which my body will punish me for later when I’m 38,000 feet in the air. But the fries were sprinkled with sea salt so I think some part of that lunch may have been good for me. I got to thinking [...]

When I was a young boy, dining out was truly an “affair.” My parents would dress me in a shirt and tie and my father was never without the neck-ware either. When my brother Mark would come over for dinner and sit down at the table with a hat on, my father would yell across [...]

Lets face it. Eating dinner in an airport is not exactly an adventure down some path of gastronomical delights. Most of the time if a layover occurs around the dinner hour, you make your way over to a grab-and-go and score a wrap made a day earlier, or a slice of pizza fresh out of [...]

If you’re hungry for a pizza, you call a pizza shop. Want some Chinese take away? Call the local Chinese restaurant. Looking to get your car cleaned? Then go to the car wash. You don’t need to put together a flow chart to in order to determine the outcome of the above examples. Common sense [...]

In marketing we love to use descriptors that make us feel good, such as “world’s greatest” or “America’s favorite.” But we all know it’s just one big pile of pig slop. Just look in your own neighborhood and count the number of sub shops that claim to have the “World’s Greatest Cheesesteak.” We buy into [...]