Tag: facebook

“Bank of America’s Blunder.” Or, “Stake Your Claim…. Before Someone Else Does.”

Posted on 11/16/11 by Scott Sanfilippo No Comments
Bank of America's Google+ Page

The bank America loves to hate got another slap in the face, although this time it wasn’t over debit card fees. Shortly after Google announced that businesses could have a Google+ page, which is the equivalent of a Facebook Business Page, some scallywag jumped Bank of America’s claim and created an unflattering – yet amusing [...]

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“The Million Dollar Facebook Promo.” Or, “A Marketing #FAIL for FedEx.”

Posted on 11/01/11 by Scott Sanfilippo No Comments
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Take 350 million Facebook users and combine them with a promotion to give away one-million-dollars worth of American Express Gift Cards then stand back and watch the latest promotional train-wreck. The package delivery company, FedEx, teamed up with American Express to promote “Small Business Saturday” – a day set aside to encourage people to drop [...]

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“Too Much Social Media.” Or, “Thanks for the Soup Mrs. Goldberg.”

Posted on 08/19/11 by Scott Sanfilippo No Comments
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With the launch of Google+ I got to thinking. Will this be the Facebook killer that many are waiting for? Will it leave the social-sphere quicker than a church full of Catholics before the second collection? Or will it hang around on life support just to piss off Zuckerberg? I don’t know the answer, but [...]

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"I Was Watching Dancing with the Stars." Or, "The Private Life of Jack and Diane."

Posted on 01/27/10 by Scott Sanfilippo No Comments

I’m at Starbucks on 45th Street. I’m at McDonalds on Main Avenue. I’m at the Rental Car Center at LAX. These are examples of Tweets and Facebook posts from dedicated users who like to share their every second of being with their friends and fans. I used to be one of them. That was until [...]

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"Cyber Monday Bargains." Or, "Smile for the Camera!"

Posted on 12/01/09 by Scott Sanfilippo No Comments

Jeff Chirico from WBRE TV called me early Monday morning. He was doing a story on the biggest shopping day of the year for online merchants – Cyber Monday. While Black Friday may be the big one for brick-and-mortars, Cyber Monday has gained a reputation as the holy grail for eCommerce store owners and it [...]

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