Yahoo Store | Scott Sanfilippo

“Google, Are You Geo-Targeting My Search?” Or, “Maybe Only People In California Buy Dog Stuff.”

I’ve come to notice something very interesting on one of my eCommerce stores and I’m beginning to wonder if this is just a coincidence or something that can be attributed to Google.

MyOutwardHound.com is a small, niche store that primarily sells the Outward Hound line of dog gear that includes car booster seats, dog strollers, dog … Continue reading “Google, Are You Geo-Targeting My Search?” Or, “Maybe Only People In California Buy Dog Stuff.”

“eCommerce Store Owners Love the Holidays.” Or, “Oh! My Aching Back!”

A younger me, on the right, working the line in the Ferret Store’s warehouse. Picture from July 11, 2005.

This is the time of year eCommerce store owners live for. I know I do!

But alas, the days of me picking, packing and shipping orders are gone. But I do remember them. I … Continue reading “eCommerce Store Owners Love the Holidays.” Or, “Oh! My Aching Back!”

Learning Our Way to eCommerce Success

One of my roles as a marketing consultant for Solid Cactus, is to organize an event called Solid Cactus eCommerce Boot Camp. These three day events held at various times throughout the year are a three-day gathering of eCommerce store owners from around the country. Informational sessions are put on by Solid Cactus … Continue reading Learning Our Way to eCommerce Success