Neeps Incorporated, a pet supply distributor and parent company to eight online retail pet supply stores, announced today the acquisition of online retailer HealthyPetStore.com based in Oakhurst, New Jersey for an undisclosed price.
“We are excited to bring HealthyPetStore.com under the Neeps umbrella, it is going to complement our other brands very well” commented Scott Sanfilippo, president of Neeps Inc. “We feel the brand itself has great potential, and with some tweaks that have proven success on our other properties, we believe HealthyPetStore.com will be a winner for us.”
Beginning immediately, customer service and order fulfillment will be done out of Neeps Inc.’s Wilkes-Barre, PA based headquarters. Over the next few weeks the store’s product lines, service policies and shipping practices will be reviewed and changed where necessary. The transition is expected to be invisible to the customer and complete before the seasonal holiday rush.